3 Reasons For Moving To Cloud Analytics

  • Ed Thompson, CTO
  • April 14, 2014

Moving to the cloudAnalytics are hot. But cloud analytics are hotter. Why? Because, quite simply, businesses are realising that cloud analytics lets them leverage the power of analytics more quickly, more powerfully, and at lower cost.

In other words, businesses which are expecting—quite rightly—to see a deployment of analytics software deliver a boost to their bottom line, see in cloud analytics a way of not only amplifying that boost, but getting it more quickly.

Which is good news at any time—but especially so now, when corporate budgets are stretched as the economy recovers from recession. And what’s even better news is that there’s not just one, but three reasons for making the move to cloud analytics.

The three reasons in question? Let’s take a look.

Cloud analytics: goodbye upfront cost, hello affordable subscription

A traditional on-premise analytics solution isn’t cheap. Software licenses, consulting fees, storage, a server—it all adds up, and very quickly. More so if you decide to build a data warehouse, as opposed to running analytics queries against the live database.

We estimate the ancillary costs (installation, hardware, consultancy, support, staff etc) of a traditional on-premise analytics solution at between 300 700% of the license cost that you budget for, depending on the size and scope of your analytics project.

So if you’re looking at a £20,000 spend on software, you should plan to spend £60,000 on everything else. Spend £100,000 on software, then it could be £300,000-£700,000 in overall spend by the time you’ve fully implemented your solution.

Those are big numbers. And cloud analytics not only slashes those costs, it turns lump-sum payments into affordable monthly ones, aiding cash flow and freeing-up capital for deployment elsewhere.

No software licences to buy. No new and more powerful server to buy. No data warehouse to buy and build. No consultants to pay.

Just a single, affordable monthly subscription.

Cloud analytics brings faster processing

Analytics consumes processing power. Actually, let’s re-phrase that: analytics consumes a lot of processing power.

Run analytics on-premise against a live database, and normal operations can slow to a crawl. Run analytics on-premise against a data warehouse, and your speed is still dependent on the age of your data warehouse and the size of your hardware budget.

But it doesn’t have to be that way. Break out from the on-premise mindset and instead leverage the power and speed of the cloud, and all the heavy lifting—the analytics, data transformation, processing, and reporting—is carried out in the cloud, on fast, scalable, high-powered servers.

And for that same, single, affordable subscription, of course. Which means that unlike on-premise analytics, where the number of analyses is constrained by processing power and systems resources, cloud analytics unlocks the door to virtually unlimited analyses.

Cloud analytics: faster time-to-benefit

As well as the high upfront costs of traditional on-premise analytics, businesses must endure lengthy project gestations before a single analysis is run. How lengthy? Typically, a wait of anything between twelve months to two years.

Many of Matillion’s cloud analytics customers, on the other hand, go live in four to six weeks. Let’s repeat that: four to six weeks, versus twelve months to two years.

And, to drive the point home, they discover that this enhanced implementation timescale comes at a lower upfront cost.

So the benefits of cloud analytics flow through to the bottom line faster, as well as less expensively.

Cloud analytics—the bottom line

Convinced? Our certainly customers are, as a glance at the case studies on our website makes clear.

They’ve realised, in short, that cloud analytics not only gives them a better solution, but also one that is cheaper, and which delivers results faster.

And what’s not to like about that?

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