The Rise and Rise of Cloud BI in 2013

  • Ed Thompson, CTO
  • January 8, 2014

cloud-bi-rise-20132013 has been a great year for Cloud BI. The business intelligence industry continues to expand and Cloud BI has become the fastest-growing priority for business intelligence customers.

The graph below from Dresner Advisory Services shows the changes in priority given to business intelligence technology from 2012 to 2013. The main four areas we will focus on in this post are Cloud BI (Software as a Service and “Cloud” computing), Dashboards, Mobile BI (mobile device support), and Big Data.

(Dresner Advisory Services. (2013). Wisdom of Crowds: Cloud Business Intelligence Market Study)

Cloud BI

Cloud BI is top of the pile with a 4% change in priority from 2012 to 2013 making it the biggest priority development for business intelligence consumers. This increase in priority represents a growing interest in – and acceptance of – Cloud BI as an importance alternative to traditional business intelligence. An increase in acceptance shows that Cloud BI will be here to stay, a trend that can be put down to the many benefits it has over traditional business intelligence systems.

Some of those benefits include:

  • 80% of Cloud BI adopters reporting themselves ‘highly satisfied’ or ‘satisfied’, against a 51% satisfaction rate with on-premise users;
  • The fact that Cloud BI enables better and faster decisions to be made – which leads in turn to a faster ROI;
  • Cost – Cloud BI is cheaper to implement than on-premise business intelligence solutions.


Second only to Cloud BI in change in priority were dashboards with a 3% rise in the year from 2012 to 2013. Dashboards are data visualisation tools which allow the user to view a broad range of data quickly by consolidating and arranging numbers and key metrics.

Benefits which have led to this increase are:

  • Dashboards are easy and fast to design and build;
  • They make data easier to collaborate and share;
  • They provide the ability to drill down to whatever level of data is needed.

Mobile BI

Mobile BI provides consumers with the ability to use business intelligence on the go. With just a 1% rise, it is the smallest priority rise seen from 2012 to 2013 but is no less important. The benefits of Mobile BI could see it become much more prominent in 2014.

Benefits of Mobile BI include the facts that:

  • Data can be accessed on the go, anywhere at anytime;
  • Mobile BI can speed up decision time.

Big Data

Big Data was indeed big in 2012 but has seen the second largest decrease in priority for consumers with a fall of 8%.

‘Big Data’ is the term used to describe storage and analysis of data that is larger and more complex than traditional data analysis tools can handle.

Possible reasons for the decrease are:

  • Early adopters did not understand Big Data before they began to implement it which led to troubles with its complexity at a later date.
  • Big data programmes are not one-size-fits-all solutions, meaning the same techniques cannot be scaled across all types of data, a mistake that has often been made.

The shift to Cloud BI is becoming more noticeable due to the various benefots involved when adopting a business intelligence strategy.

To find out more about Cloud BI register for our free webinar below.