- Whitepapers
- 10.31.2023
- Data Fundamentals
The Essential Guide to Customer Data Platform Success

Mastering Cloud Data Platforms for Business Growth
Transform customer data into value with our comprehensive blueprint for boosting profits while keeping costs in check and fostering loyalty.
Here's what you'll learn:
- Turning raw data from CRM systems, email campaigns, and website analytics into actionable insights.
- Efficient data centralization using the star schema model and scalable cloud platforms.
- Techniques for crafting analytics-ready data through key structuring and data manipulation.
- The differences and advantages of centralized and federated data management models.
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